Broadcast Code of the Philippines 2007 (SUMMARY)

 

Article 1- NEWS AND PUBLIC AFFAIRS

 

  • News and public affairs should focus more important informations or events rather than entertaining.
  • 30 minutes is the minimum time for news in a daily programming.
  • News should be objective.
  • Editorials and commentaries must be distinct from news reports.
  • In selecting news, there should be credibility upon its sources.
  • Suspects or fugitives from law can be considered as news sources but they should not be aided or encouraged In the act of committing or accompanied in a crime.
  • Rumors and Gossips are not considered as a reliable source.
  • Unconfirmed reports shall not be aired not unless there is an urgent need for the public to be informed about.
  • News shall be presented in the proper context and replies of interviewees to questions should not be edited in an extent that its meaning would not be misunderstood.
  • In an extreme circumstances, the use of hidden microphones and cameras in order to gather news are considered when it is important for the public interest but this should be conform to the law.
  • In using these techniques, proper context should be followed in presenting it to the public and the right to privacy must be observed
  • News production aid should not mislead the public.
  • Re-enactment of actual events should be clearly presented and labeled to avoid any mislead in the public.
  • The presentation of news and commentaries should always be new.
  • Presentation of news and commentaries should not create an alarm or panic for the public.
  • Only those who are qualified and authorized can prepare the station editorials.
  • Advertisements must be distinguished from the news and those that are guide of news are prohibited.

 

 

 

Article 2 – ANALYSIS AND COMMENTARIES

 

                             

 

  • The airing of public affairs programs and commentaries is encouraged.
  • Only those who have thorough knowledge are allowed to handle public commentaries and programs.
  • Personal bias or prejudice is prohibited to distort the facts.
  • Public affairs programs aired on time shall name those who are responsible in producing programs.

 

 

 

Article 3 – COVERAGE INVOLVING CHILDREN

 

 

 

  • The child’s dignity must be respected at all times.
  • There should be a conscious effort to sensationalize or exploiting children with disabilities or those who belong to minority or indigenous groups.
  • The right to privacy of children must always be respected.
  • Surprise and unplanned interviews of children are prohibited.
  • Child victims or suspects in any wrong-doing shall be interviewed with their parents consent and should be accompanied by qualified lawyers or social workers.
  • All programs and materials involving children must follow the laws and regulations.

 

 

 

Article 4 – PERSONAL  ATTACKS

 

 

 

  • Personal attacks like attacks on honesty and integrity of an identified person that have no bearing on the public interest are prohibited.
  • Personal attacks against fellow broadcasters are prohibited.

 

 

 

Article 5 – CORRECTING MISTAKES

 

 

 

  • When a mistake has been broadcast, it must be acknowledged as soon as possible by stating the mistake and making the correction.

 

 

 

Article 6 – CRIME AND SITUATIONS

 

 

 

  • The coverage of crimes in progress or crisis situations shall consider the safety and security of human lives above the right of the public to information.
  • Stations are considered and encouraged to adopt standard operating procedures (SOP’s).

 

 

 

Article 7 – INDIVIDUAL RIGHTS

 

 

 

  • The right to privacy of individuals shall be respected.
  • Persons affected by tragedy or grief shall be treated with sensitivity and respect.
  • Care and sound discretion should be exercised in disclosing the identities of persons, by face or name.

 

 

 

Article 8 – POLITICAL PROPAGANDA

 

 

 

  • Equal opportunity in the access of airtime shall be given to candidates and other political parties.
  • No program should be allowed to manifestly favor or oppose any candidate on political party.
  • Persons employed or engaged in any station becomes involved in a political party shall go on leave.
  • All programs related to the campaign and elections shall be subject to relevant provisions of this code or election laws.

 

 

 

Article 9 – PUBLIC COMPLAINTS AND GRIEVANCES

 

 

 

  • Complaints, criticisms or grievances aired against persons shall be limited to issues which have bearing on the public interest.
  • Persons or groups that are involved in the subject of complaints , criticisms etc., must be given immediate opportunity to reply within the same program.

 

 

 

Article 10 – CALLS OR MESSAGES

 

 

 

  • Persons who are allowed by the station to make personal calls or opinions on air shall be guided on the manner and language that they should use on air.
  • Sources from anonymous persons are prohibited.

 

 

 

Article 11 – CHILDRENS PROGRAMS AND WELFARE

 

 

 

  • The airing of programs that would help children to develop to their full physical and mental like emotional maturity shall be encouraged.
  • Children programs should promote values or lesson they learn from school that would help them in becoming responsible.
  • Advertisements or any matter of programs which are not suitable for children that might cause them physically or mentally are prohibited.

 

 

 

Article 12 – RELIGION

 

 

 

  • Religious programs shall emphasize the positive role of religion in society.
  • Religious programs shall not spread any false charges on any person or organizations.

 

 

 

Article 13 – SUPERSTITION AND THE OCCULT

 

 

 

  • Programs that involve superstitious and pseudo-scientific beliefs or practices shall be careful not to induce belief in them.
  • Program materials that promote occult practices, black magic or any similar practices are prohibited.

 

 

 

Article 14 – MEDICAL, LEGAL AND OTHER PROFESSIONAL ADVICE

 

 

 

  • Only those who are qualified and authorized persons shall be allowed to give medical, legal and other professional matters must come only from authorized sources.
  • Any information on alternative medicine should be consistent with the regulations and certifications of the Bureau of Food and Drugs (BFAD).

 

 

 

Article 15 – MUSIC

 

 

 

  • Broadcast stations shall strive to promote the development of Filipino music.
  • There should be at least four Original Pilipino Music (OPM’s) which is composed, performed or arranged by a Filipino should be played per hour in any stations.
  • Music with vulgar or inappropriate lyrics that run counter to Filipino values shall not be played.

 

 

 

Article 16 – FUND RAISING

 

 

 

  • Programs and messages or announcements for fund-raising activities shall clearly identify the names and organizers and their beneficiaries.

 

 

 

Article 17 – QUIZ SHOWS, CONTESTS, PUBLIC PARTICIPATION PROGRAMS AND PROMOTIONS

 

 

 

  • Contests and promotions shall be conducted with fairness and shall comply with all pertinent government laws, rules and regulations and the provision of this code.
  • All contest details including the rules should be announced 3 days before the contest.

 

 

 

Article 18 – GAMBLING AND BETTING

 

 

 

  • Programs which feature the coverage of lotteries or any similar activities shall air an advisory before the program that is not suitable for children.
  • Gambling shall never be presented as something good.
  • Announcements or advertisements of tips or results of illegal gambling.

 

 

 

Article 19 – NATIONAL DEVELOPMENT

 

 

 

  • Support for the national development in the improvement of the people’s social and economic well-being shall be pursued and promoted continually.

 

 

 

Article 20 – CULTURE AND TRADITION

 

 

 

  • Traditional Filipino values such as family unity, mutual respect, etc. shall be upheld.
  • The mores, cultures and traditions must be respected.

 

 

 

Article 21 – RESPECT FOR LAW AND ORDER

 

 

 

  • Broadcast facilities shall not be allowed for advocacy.
  • Rebellion or any types of disturbance is prohibited.

 

 

 

Article 22 – DISCRIMINATION

 

 

 

  • A person’s raise, religion and physical or mental disability shall not be used in a way that would embarrass or ridicule him.

 

 

 

Article 23 – MENTALLY AND PHYSICALY CHALLENGE PERSONS

 

 

 

  • Mentally and physically challenged persons shall be treated with respect and shall not be humiliated due to their disability.

 

 

 

Article 24 – CRIME AND VIOLENCE

 

                             

 

  • Crime, violence and other acts of wrong doings shall not be presented as good or attractive.
  • Violence shall not be encouraged and horror shall be minimized

 

 

 

Article 25 – SEX, OBSCENITY AND PORNOGRAPHY

 

 

 

  • Sex and related subjects must be treated with care and must conform to what is generally accepted as proper.
  • Pre-marital sex or extra-marital sex shall be justified.
  • Explicit or graphic description of sexual organs are prohibited.

 

 

 

Article 26 – LIQUOR, CIGARETTES AND DANGEROUS DRUGS

 

 

 

  • The use of liquor and use of dangerous drugs shall never be presented as socially desirable
  • Smoking shall not be presented as good habit.

 

 

 

Article 27 – ON-AIR LANGUAGE

 

 

 

  • Vulgar or indecent language is prohibited as well as name calling and personal insults.

 

 

 

Article 29 – QUALIFICATION OF ON-AIR/PROGRAM PERSONS

 

 

 

  • Persons who are allowed to handle programs shall have adequate knowledge and competence.

 

 

 

Article 33 – UNIVERSAL ETHICAL STANDARDS

 

 

 

  • Universally accepted ethical practices and code of conduct for broadcast media pertinent Philippine loss and their implementing rules and regulations are deemed adopted in this Code.

 

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